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Business Analytics

Language of instruction


Qualification degree and (or) qualification to be awarded

Bachelor of Business Management

Place of delivery

Vilnius, Saulėtekio al. 11

Institution that has carried out assessment

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Institution that has performed accreditation, accreditation term

Studijų kokybės vertinimo centras, 8/31/2020

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Summary of the Profile

General Description:
Objective(s) of a study programme:
To develop a business analytic specialists, who are able to apply complex quantitative and qualitative methods of research and analysis in their professional activity, to integrate the theories of economics, management and marketing and practical solutions for the analysis, evaluation and forecasting of enterprise activities, according to internal and external changes in the environment and prospects with knowledge of standards and methods of organization and implementation modern business material and information flows.
Learning outcomes:
1. To know the principles of fundamental, humanitarian, social and economic sciences which are necessary for forming an analytical world outlook and methods, and possibilities to apply them in business analytics in order to know and evaluate phenomena of the social, economic, scientific and technological progress which relevant to businesses functioning and development.
2. To know the principles of organizing and implementing business analytics work, methods and models permitting to perform analysis of business and economic processes of company, to evaluate the state of an enterprise and development opportunities, to prepare proposals, considering changes in national and international legal, political, economic and business environment and innovative processes that require creative solutions and allowing companies to deal with performance analysis and optimization.
Research skills
1. To know the principles of fundamental, humanitarian, social and economic sciences which are necessary for forming an analytical world outlook and methods, and possibilities to apply them in business analytics in order to know and evaluate phenomena of the social, economic, scientific and technological progress which relevant to businesses functioning and development.
2. Be able apply economic and business laws, principles, quantitative and qualitative research methods to the analysis of business activities, the business environment, summarizing the results of studies by reasoned proposals and possible solutions, in order to adapt to constant economic and business environment changes, taking into account the risks and uncertainties.
Special skills
1. Be able to analyze and investigate independently underlying causes of businesses, the social and economic phenomena, patterns, trends and management options, to apply the latest basic and applied research, based on management, economics, marketing and other disciplines, to improve knowledge of business analytics systems in an enterprise.
2. Be able independently select to the real situation, trends and analyze the patterns of appropriate methods and their combinations to form models of the processes allowing effectively deal with practical challenges of enterprise performance management, business processes and improve business outcomes in the most effective ways to apply modern management methods and models for analyzing and optimizing the company's operations, its relationships with customers, suppliers, other business partners.
Social skills
1. To be able to communicate with professionals and company management solving analytical tasks, to convey scientifically based knowledge and analytical results in business, management, and economics, evaluate and to convey their practical performance and achievements, based on analytical, systematic and critical thinking.
2. Being able to communicate verbally and in writing information, ideas, knowledge and possible solutions.
Personal skills
1. Be able to apply independently the latest data and information collection, analysis, processing and evaluation methods to achieve the objectives for provided company's activities analysis.
2. Be able to combine their knowledge for new demands and to supplement them with the latest knowledge in order to improve efficiency of their activities
Activities of teaching and learning:
The student-oriented activities are planned according to the target knowledge and resultsatus of study program. The individual work (study literature analysis, systematization, compilation of a bibliographic list, analysis of a scientific article, work with databases, calculation and analysis of data, individual projects) or group activities (method of cooperation , concept and mind maps, debates, preparation of stencil reports, writing and / or presentation of reviews, team projects) teaching and learning methods are selected respectively for emphasizing the work of student or the teacher (lectures, reflections, interactive lectures) and leadership (mixed learning, problem-based training, prototyping), practical skills formation (sightseeing, guest's lecture, simulation, case study, problem-solving).
Methods of assessment of learning achievements:
Control works (with closed and / or open-ended questions); tests, computerized assessment tasks, thought cards, essay, colloquium (open theoretical questions), presentation of the research report in writing (or oral), report, laboratory work, defense of the coursework, final thesis (project) and its defense, written work (analysis of scientific literature), presentation of a stand announcement, presentation of a group report, peer review, presentation of the project, analysis of scientific articles, presentation of research, exam (open and closed type tasks).
Study subjects (modules), practical training:
General subjects of university studies includes 12 credits (Philosophy, Specific Language, Speciality English Language, Speciality German Language, Speciality French Language, Sociology or Logic).
Fields of study and specialization subjects include 135 credits (Information Technologies, Linear Algebra and Mathematical Analysis, Introduction to Business Analytics, Engineering Principles, Programming with Python Probability Theory and Mathematical Statistics, Macroeconomics, Microeconomics, Business Economics, Introductory Practice, Management, Quantitative Modeling Methods, Course Project of Quantitative Modeling Methods, Accounting (with course work), Fundamentals of Law, Data analysis with Python, Optimization Methods in Business, Qualitative Methods in Business, Enterprise Financial Management, Business Law, Entrepreneurship (with course work), Economic Analysis, Project preparation and evaluation, Economic Forecasting (with course work), Professional Practice, Network economics, EU economic policy, Business process modeling and management)
Preparation, appearance and defense of final thesis consists of 18 credits (Bachelor Graduation Thesis 1, Bachelor Graduation Thesis 2, Bachelor Graduation Thesis 3).
Optional courses:
Students can choose the main subjects of the study field (Sociology, or Logic), (Speciality English Language 2, Speciality German Language 2, Speciality French Language 2),
Distinctive features of a study programme:
The Business Analytics program is designed to prepare business intelligence specialists with integrative business intelligence knowledge able to apply complex and quantitative analytical and research methods in their professional activities, integrate economics and management theories in finding practical solutions for the analysis, evaluation and forecasting of company activities, taking into account external and internal changes in the environment and perspectives.
Access to professional activity or further study:
Access to professional activity:
Upon completion of studies, business analysts will be ready to carry out various analytical, managerial and economic functions in enterprises and organizations:
• based on analytical decisions to build and develop a business;
• to realize systematic, critical and constructive thinking-based analytical projects for improvement and development of the company's activities;
• to organize the work of the team of analysts directed towards a common effective result;
• initiate, prepare and implement analytical projects for the development of enterprises;
• analyze and forecast the situation of companies, taking into account changes and prospects of the external and internal environment;
• to independently form, evaluate and adopt effective business decisions.
Upon completion of their studies, business analysts will be able to successfully pursue an analyst's career:
• international and national institutions;
• in the divisions of enterprises and organizations;
• state-owned enterprises;
• in banks;etc.
Access to further study:
Students can continue to study Master's degree in business management or economics.