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Media ir communication
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Summary of the Profile
General Description:
Objective(s) of a study programme:
To train highly qualified professionals in the field of media and communications (journalism, public relations, media management, production and mentoring, audiovisual production of cinema, television and photography, research in the field of new media, visual culture and creative industries) with theoretical knowledge, practical skills and professional competences that meet modern educational standards and the dynamic development of new communication technologies, local and global trends in the media market.
Learning outcomes:
Program graduates will be able to:
1. Will be able to work as journalists and radio and television editors in news and information agencies.
2. Will be able to work as cinema and television project directors and scriptwriters (primarily documentary and educational products).
3. Will be able to work for organizations involved in the production of multimedia profiles (audio, television and web projects) and media production.
4. Will be able to work in the field of radio, television and Internet advertising agencies and organizations specializing in media planning (advertising, etc.).
5. Will be able to work with public relations agencies and literary agencies.
6. Will be able to work as producers and promoters of various media and music projects;
7. Will be able to work as analyst and consultant in the fields of audiovisual communication and digital media and copyright in the creative industries and in the field of media policy;
8. Will be able to work as film researcher and film critics.
9. Will be able to work as photojournalists and photograph critics;
10. Will be able to work as curators and managers of photography and media art forms;
11. Will be able to work as a producer and organizer of various projects in the field of creative industries (animation, music, advertising, photography, film, television and multimedia products);
12. Will be able to work in the field of media theory, creative industries, digital and visual culture researchers in various scientific and analytical centers.
Activities of teaching and learning:
Teachers of the Media and Communication program will combine different forms of teaching - both traditional (lectures, seminars, written assignments, presentations, tests, independent work, discussions), and more modern ("guest lecture", team work, case studies) to help you get the best results. analysis, problem-based training, simulation of role-plays and situations, fieldwork, etc.).
Methods of assessment of learning achievements:
Student achievements will be assessed by examinations, tests, discussions, verification of writing tasks, project activities, etc.
Framework:
Study subjects (modules), practical training:
The Bachelor's program "Media and Communication" includes three unit credits of 240 credits: General (54 credits) - Humanities for all EHU students (42 ECTS credits + 12 English language credits). The main subjects of the program (126 ECTS credits) - compulsory subjects (90 credits), internship (15 credits), research work (6 credits), bachelor's final thesis or project (15 credits). Specialization subjects: each of 6 modules according to the direction - 60 ECTS credits.
Specialisations:
● Journalism and Creative Writing;
● Political Communication;
● Cinema and Visual Culture;
● Media Management;
● Media, Art and Curatorship;
● Digital Media Industries.
Optional courses:
You can choose between elective and specialization subjects.
Access to professional activity or further study:
Access to professional activity:
Graduates of the Bachelor's degree program "Media and Communication", depending on the chosen specialization module, can work:
journalists and radio and television editors in news and information agencies, cinema and television project directors and scriptwriters (primarily documentary and educational products), organizations involved in the production and promotion of multimedia profiles (audio, television and web projects) media production and advertising, specialists in the field of media planning (advertising, etc.), radio, television and Internet advertising agencies and organizations, media professionals and public relations agencies, as well as producers and promoters of various media and music projects, audiovisual communications and digital media and authors rights in the field of creative industries and media policy researchers in analytical and advisory agencies, cinema researchers and film critics, photographers and photography critics, photography and curator and managers of media art forms, producers and organizers of various projects in the field of creative industries (animation, music, advertising, photography, film, television and multimedia products), media theory, creative industries, digital and visual culture researchers at various scientific and analytical centers.
Access to further study:
Graduates can continue their postgraduate studies and specialist programs in journalism, photography, film, etc. areas.
